1WashThis product
Sulfate Free Shampoo£17.95
The original
Sulfate Free Shampoo
The original blow dry and keratin aftercare wash. Sulphate-free, salt-free. 250ml.
£17.95
- Sulphate and salt free
- Brazilian blow dry safe
- Keratin-safe
- Cleans without stripping
The original WNt formula, made to keep Brazilian blow dries and keratin smoothing smooth for longer. Free from sulphates and salts and enriched with argan oil and aloe vera, it cleans without stripping the treatment you paid for.
Made for Brazilian blow dries, keratin smoothing and Japanese straightening.
Key ingredients
- Argan oil
- Aloe vera
Free from sulphates and salts.
Dispatched next working day. Free UK delivery over £25.
Smooth for 12 weeks or your money back. How the guarantee works
Not sure which wash? Three taps to your routine
Code comes off your order, including Apple Pay and Google Pay.
Have a discount code?
Less lather than you are used to? That is normal.
Most shampoos get their big foam from sulphates, the same detergents that strip treatments and colour. The original WNt formula leaves them out, so it lathers less than you may be used to.
On the first wash, oil, dry shampoo and styling product hold the lather down. Rinse, then wash a second time with a little less: once your hair is clean, the lather comes up fuller.
Foam is not what cleans your hair, so a softer lather does not mean a weaker wash. Long or thick hair may need a little more on the first wash.
Which wash?
Choose this one if you have had a Brazilian blow dry or keratin smoothing. For coloured hair, or hair that needs more body, choose Lumi-Repair.
How to use
Apply to wet hair, lather and rinse. Follow with Revive Treatment and finish with Restore + Play.
Ingredients
The full ingredient list is printed on the pack. Email info@wnthair.com if you would like it before you buy.
Delivery and returns
UK delivery is £3.95, and free on orders over £25. Sets always ship free. Orders are dispatched the next working day. You can return unopened products within 14 days of delivery. Full delivery and returns policy.
From the founder
I have spent more than ten years in London salons. Every week I watch clients invest in Brazilian blow dries, keratin smoothing and colour, then lose it at home, one wash at a time. Most of the damage is done by the shampoo: salts and sulphates strip the treatment out.
I made WNt to stop that. A wash that cleans without stripping, a treatment that puts back what the week takes out, and a spray that shields colour from heat and UV. It is the routine we send our own salon clients home with.
12 weeks against 7.
In a five-month salon trial led by Joseph Criscuolo, one of the UK’s first Brazilian blow dry specialists, models using WNt kept smooth, frizz-free results for over 12 weeks. Those on other sulphate-free brands lost them after 7.
About the trialWNt system12+ weeks
Other sulphate-free brands7 weeks
The original, against the rest.
Most shampoos sold as sulphate-free stop at the sulphates. The original WNt formula was made for one job: keeping a Brazilian blow dry or keratin treatment smooth for as long as possible.
| Feature | The original WNt | Typical sulphate-free shampoos |
|---|---|---|
| Free from sulphates | ||
| Free from salts | Not always | |
| Made for Brazilian blow dries and keratin | Not always | |
| Smooth results in our salon trial | Over 12 weeks | Lost after 7 |
| Made in the UK | Varies | |
| 12-week money-back guarantee |
Salon trial: five months, led by Joseph Criscuolo, comparing WNt with other sulphate-free brands. Other brands vary. Guarantee terms.
The routine.
Add the set · £39.95£46.85 separately. Save £6.90, with free delivery.
Reviews
4.3Out of 5, from 16 reviews on Amazon UKRatings from Amazon UK, October 2026.
In the salon. In the shower. On holiday.
